"Stand across the street from a J.Crew store and take a moment to survey the windows. More likely than not, you’ll recognize in the mannequins some of fashion’s archetypal forms: the aristocratically tweedy huntress, the cardiganed uptown girl, Holly Golightly, any number of Godard heroines. Move closer, however, and the impression skews. Wherever a look would seem to mimic its cultural referent too closely, some trick of styling swoops in to disrupt the cliché: The slim Jackie O. turtleneck is paired with a larksome faux-fur clutch or an Anna Karina trench with pumps the color of Fanta. None of these items is terribly exciting in its own right, or even recognizably J.Crew, but that is exactly the point. You can find a plain silk blouse at Urban Outfitters and cropped navy pants at Forever 21, but only J.Crew combines those items just so, with a leopard calf-hair pump and a skinny leather belt and the shirt in a perfectly executed half-tuck. Today’s good outfit follows the same principle as an addictively well-sourced Tumblr. It is less about sexiness (and label worship) than it is about a gestalt of sophistication, intelligence, and humor."
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